Privacy Policy
Last updated: August 8, 2023 7:09 AM
We value your privacy very highly. Please read this Privacy Policy carefully before using the www.merchantresource.com Website (the “Website”) operated by Merchant Resource Group, Inc., a(n) Corporation formed in Delaware, United States (“us,” “we,” “our”) as this Privacy Policy contains important information regarding your privacy and how we may use the information we collect about you.
This Privacy Policy applies to everyone, including, but not limited to: visitors, users, and others, who wish to access or use the Website. The Privacy Policy also describes the data services where we compile personal information from a variety of sources and license it to other businesses (the “Data Services”).
By accessing or using the Website, you agree to be bound by this Privacy Policy. If you disagree with any part of the Privacy Policy, then you do not have our permission to access or use the Website.
What information we collect, where we get this information, how we use this information, what happens if we don’t have it, and the legal basis for processing this information
We collect and store certain information automatically when you visit this Website. For example, we collect your computer or device’s IP host address, pages viewed, browser type, Internet browsing and usage habits, Internet Service Provider, domain name, the time/date of your visit to this website, the referring URL and your computer’s operating system. We also collect any information that you provide directly via the Website such as your email address and phone number. We generally use that information only for the purpose you provid it. Finally, we collect and store certain information pursuant to the Data Services, such as: IP address, mobile advertising ID or other pseudonymous identifier that helps recognize a device, an email address, phone numbers, and postal address.
Identifying information – Name
Specific piece of information
Name
Legal basis for processing this information
- The user has received a notice or provided consent to the processing of their information.
Where we get this information
- Information submitted by the consumer.
How we use this information
- Enforcing our Terms of Service;
- Marketing and advertising;
- Participation in surveys and contests;
- Performing services;
- Providing customer service;
- Verifying customer information.
What happens if we don’t have this information
- Our use of your data for enforcing our Terms of Service will not be possible;
- Our use of your data for marketing and advertising will not be possible;
- Our use of your data for participation in surveys and contests will not be possible;
- Our use of your data for performing services will not be possible;
- Our use of your data for providing customer service will not be possible;
- Our use of your data for verifying customer information will not be possible.
- Our use of your data to provide our Data Services may not be possible.
Identifying information – Phone number
Specific piece of information
Phone number
Legal basis for processing this information
- The user has received a notice or provided consent to the processing of their information.
Where we get this information
- Information submitted by the consumer.
How we use this information
- Enforcing our Terms of Service;
- Marketing and advertising;
- Participation in surveys and contests;
- Performing services;
- Providing customer service;
- Verifying customer information.
What happens if we don’t have this information
- Our use of your data for enforcing our Terms of Service will not be possible;
- Our use of your data for marketing and advertising will not be possible;
- Our use of your data for participation in surveys and contests will not be possible;
- Our use of your data for performing services will not be possible;
- Our use of your data for providing customer service will not be possible;
- Our use of your data for verifying customer information will not be possible.
- Our use of your data to provide our Data Services may not be possible.
Identifying information – IP address
Specific piece of information
IP address
Legal basis for processing this information
- The user received a notice or provided consent to the processing of their information.
Where we get this information
- Tracking pixels;
- The observation and recording of activities by the business, such as through the use of cookies.
How we use this information
- Analytics;
- Counting ad impressions to unique visitors;
- Enforcing our Terms of Service;
- Marketing and advertising;
- Participation in surveys and contests;
- Performing services;
- Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;
- Providing customer service;
- Verifying customer information;
- Verifying position and quality of ad impressions.
- Our use of your data to provide our Data Services may not be possible.
What happens if we don’t have this information
- Our use of your data for analytics will not be possible;
- Our use of your data for counting ad impressions to unique visitors will not be possible;
- Our use of your data for enforcing our Terms of Service will not be possible;
- Our use of your data for marketing and advertising will not be possible;
- Our use of your data for participation in surveys and contests will not be possible;
- Our use of your data for performing services will not be possible;
- Our use of your data for protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities will not be possible;
- Our use of your data for providing customer service will not be possible;
- Our use of your data for verifying customer information will not be possible;
- Our use of your data for verifying position and quality of ad impressions will not be possible.
- Our use of your data to provide our Data Services may not be possible.
Identifying information – Email address
Specific piece of information
Email address
Legal basis for processing this information
- The user has received a notice or provided consent to the processing of their information.
Where we get this information
- Information submitted by the consumer.
How we use this information
- Enforcing our Terms of Service;
- Marketing and advertising;
- Participation in surveys and contests;
- Performing services;
- Providing customer service;
- Verifying customer information.
What happens if we don’t have this information
- Our use of your data for enforcing our Terms of Service will not be possible;
- Our use of your data for marketing and advertising will not be possible;
- Our use of your data for participation in surveys and contests will not be possible;
- Our use of your data for performing services will not be possible;
- Our use of your data for providing customer service will not be possible;
- Our use of your data for verifying customer information will not be possible.
- Our use of your data to provide our Data Services may not be possible.
Identifying information – Device identifier
Specific piece of information
Device identifier
Legal basis for processing this information
- The user received a notice or has provided consent to the processing of their information.
Where we get this information
- Tracking pixels;
- The observation and recording of activities by the business, such as through the use of cookies.
How we use this information
- Analytics;
- Counting ad impressions to unique visitors;
- Enforcing our Terms of Service;
- Marketing and advertising;
- Participation in surveys and contests;
- Performing services;
- Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;
- Providing customer service;
- Verifying customer information;
- Verifying position and quality of ad impressions.
What happens if we don’t have this information
- Our use of your data for analytics will not be possible;
- Our use of your data for counting ad impressions to unique visitors will not be possible;
- Our use of your data for enforcing our Terms of Service will not be possible;
- Our use of your data for marketing and advertising will not be possible;
- Our use of your data for participation in surveys and contests will not be possible;
- Our use of your data for performing services will not be possible;
- Our use of your data for protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities will not be possible;
- Our use of your data for providing customer service will not be possible;
- Our use of your data for verifying customer information will not be possible;
- Our use of your data for verifying position and quality of ad impressions will not be possible.
- Our use of your data to provide our Data Services may not be possible
Internet or other electronic activity – Information regarding your interaction with our website or application
Specific piece of information
Information regarding your interaction with our website or application
Legal basis for processing this information
- The user has received a notice or provided consent to the processing of their information.
Where we get this information
- Tracking pixels;
- The observation and recording of activities by the business, such as through the use of cookies.
How we use this information
- Analytics;
- Counting ad impressions to unique visitors;
- Enforcing our Terms of Service;
- Marketing and advertising;
- Participation in surveys and contests;
- Performing services;
- Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;
- Providing customer service;
- Verifying customer information;
- Verifying position and quality of ad impressions.
What happens if we don’t have this information
- Our use of your data for analytics will not be possible;
- Our use of your data for counting ad impressions to unique visitors will not be possible;
- Our use of your data for enforcing our Terms of Service will not be possible;
- Our use of your data for marketing and advertising will not be possible;
- Our use of your data for participation in surveys and contests will not be possible;
- Our use of your data for performing services will not be possible;
- Our use of your data for protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities will not be possible;
- Our use of your data for providing customer service will not be possible;
- Our use of your data for verifying customer information will not be possible;
- Our use of your data for verifying position and quality of ad impressions will not be possible.
- Our use of your data to provide our Data Services may not be possible
Internet or other electronic activity – Information regarding your interactions with advertisements
Specific piece of information
Information regarding your interactions with advertisements
Legal basis for processing this information
- The user has received a notice or provided consent to the processing of their information.
Where we get this information
- Tracking pixels;
- The observation and recording of activities by the business, such as through the use of cookies.
How we use this information
- Analytics;
- Counting ad impressions to unique visitors;
- Enforcing our Terms of Service;
- Marketing and advertising;
- Participation in surveys and contests;
- Performing services;
- Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;
- Providing customer service;
- Verifying customer information;
- Verifying position and quality of ad impressions.
What happens if we don’t have this information
- Our use of your data for analytics will not be possible;
- Our use of your data for counting ad impressions to unique visitors will not be possible;
- Our use of your data for enforcing our Terms of Service will not be possible;
- Our use of your data for marketing and advertising will not be possible;
- Our use of your data for participation in surveys and contests will not be possible;
- Our use of your data for performing services will not be possible;
- Our use of your data for protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities will not be possible;
- Our use of your data for providing customer service will not be possible;
- Our use of your data for verifying customer information will not be possible;
- Our use of your data for verifying position and quality of ad impressions will not be possible.
- Our use of your data to provide our Data Services may not be possible
Consumer profiling – Inferences drawn from any other information to create a profile about the consumer
Specific piece of information
Inferences drawn from any other information to create a profile about the consumer
Legal basis for processing this information
- The user has received a notice or provided consent to the processing of their information.
Where we get this information
- Tracking pixels;
- The observation and recording of activities by the business, such as through the use of cookies.
How we use this information
- Analytics;
- Counting ad impressions to unique visitors;
- Enforcing our Terms of Service;
- Marketing and advertising;
- Participation in surveys and contests;
- Performing services;
- Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;
- Providing customer service;
- Verifying customer information;
- Verifying position and quality of ad impressions.
What happens if we don’t have this information
- Our use of your data for analytics will not be possible;
- Our use of your data for counting ad impressions to unique visitors will not be possible;
- Our use of your data for enforcing our Terms of Service will not be possible;
- Our use of your data for marketing and advertising will not be possible;
- Our use of your data for participation in surveys and contests will not be possible;
- Our use of your data for performing services will not be possible;
- Our use of your data for protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities will not be possible;
- Our use of your data for providing customer service will not be possible;
- Our use of your data for verifying customer information will not be possible;
- Our use of your data for verifying position and quality of ad impressions will not be possible.
- Our use of your data to provide our Data Services may not be possible
We are not required to collect this information by a law, court order, nor by a tribunal order. We combine or link the personal information that we hold about you.
With whom we share your personal information
We share the personal information below with the following third parties for the following reason(s):
Identifying information – Name
Specific piece of personal information shared
Name
Categories of third parties with whom personal information is/was shared
- Content management systems;
- Customer management systems;
- Email marketing vendors;
- Email service providers;
- Hosting providers;
- Parties that need to operate the website.
Reason(s) for sharing
- To manage our interactions with you;
- To market to you via email.
Identifying information – Phone number
Specific piece of personal information shared
Phone number
Categories of third parties with whom personal information is/was shared
- Content management systems;
- Customer management systems;
- Email marketing vendors;
- Email service providers;
- Hosting providers;
- Parties that need to operate the website.
Reason(s) for sharing
- To manage our interactions with you;
- To market to you via email.
Identifying information – IP address
Specific piece of personal information shared
IP address
Categories of third parties with whom personal information is/was shared
- Advertising networks;
- Content management systems;
- Customer management systems;
- Data analytics providers;
- Email marketing vendors;
- Email service providers;
- Fraud prevention services vendors;
- Hosting providers;
- Parties that need to operate the website;
- Social networks.
Reason(s) for sharing
- To provide you with advertisements;
- To manage our interactions with you;
- To analyze your interactions with us or our website;
- To market to you via email;
- To prevent or investigate fraud.
Identifying information – Email address
Specific piece of personal information shared
Email address
Categories of third parties with whom personal information is/was shared
- Content management systems;
- Customer management systems;
- Email marketing vendors;
- Email service providers;
- Hosting providers;
- Parties that need to operate the website.
Reason(s) for sharing
- To manage our interactions with you;
- To market to you via email.
Identifying information – Device identifier
Specific piece of personal information shared
Device identifier
Categories of third parties with whom personal information is/was shared
- Advertising networks;
- Content management systems;
- Customer management systems;
- Data analytics providers;
- Email marketing vendors;
- Email service providers;
- Fraud prevention services vendors;
- Hosting providers;
- Parties that need to operate the website;
- Social networks.
Reason(s) for sharing
- To provide you with advertisements;
- To manage our interactions with you;
- To analyze your interactions with us or our website;
- To market to you via email;
- To prevent or investigate fraud.
Internet or other electronic activity – Information regarding your interaction with our website or application
Specific piece of personal information shared
Information regarding your interaction with our website or application
Categories of third parties with whom personal information is/was shared
- Advertising networks;
- Content management systems;
- Customer management systems;
- Data analytics providers;
- Email marketing vendors;
- Email service providers;
- Fraud prevention services vendors;
- Hosting providers;
- Parties that need to operate the website;
- Social networks.
Reason(s) for sharing
- To provide you with advertisements;
- To manage our interactions with you;
- To analyze your interactions with us or our website;
- To market to you via email;
- To prevent or investigate fraud.
Internet or other electronic activity – Information regarding your interactions with advertisements
Specific piece of personal information shared
Information regarding your interactions with advertisements
Categories of third parties with whom personal information is/was shared
- Advertising networks;
- Content management systems;
- Customer management systems;
- Data analytics providers;
- Email marketing vendors;
- Email service providers;
- Fraud prevention services vendors;
- Hosting providers;
- Parties that need to operate the website;
- Social networks.
Reason(s) for sharing
- To provide you with advertisements;
- To manage our interactions with you;
- To analyze your interactions with us or our website;
- To market to you via email;
- To prevent or investigate fraud.
Consumer profiling – Inferences drawn from any other information to create a profile about the consumer
Specific piece of personal information shared
Inferences drawn from any other information to create a profile about the consumer
Categories of third parties with whom personal information is/was shared
- Advertising networks;
- Content management systems;
- Customer management systems;
- Data analytics providers;
- Email marketing vendors;
- Email service providers;
- Fraud prevention services vendors;
- Hosting providers;
- Parties that need to operate the website;
- Social networks.
Reason(s) for sharing
- To provide you with advertisements;
- To manage our interactions with you;
- To analyze your interactions with us or our website;
- To market to you via email;
- To prevent or investigate fraud.
How we protect your personal information
We have implemented the following measures to protect and safeguard your personal information:
- Using ssl or other secure connection technologies when receiving or sending personal information beyond internal networks;
- Screening all employees with access to personal information;
- Training our employees.
Sale of your information
We share personal information collected via the Website which may be deemed a sale of data under applicable law. If you click on the “Do Not Sell My Personal Information” link at the footer of our Website, you’ll be taken a tool that will restrict sharing of personal information via the Website. We do sell or share personal information collected via the Data Services, and you may opt-out of our sale of personal information as part of our Data Services by scrolling down to the section of this privacy policy entitled “Your Rights.”
Cookies
A cookie is a small piece of data sent from a website and stored on your device by your browser. This Website collects cookies and may use cookies for reasons including, but not limited to:
- Analyzing our Website traffic;
- Analyzing your interactions with advertisements;
- Identifying if you are signed in to the Website;
- Testing content on the Website;
- Storing information about your preferences;
- Recognizing when you return to the Website.
Most web browsers automatically accept cookies. However, you can modify your browser settings to decline cookies, if you prefer. This setting may prevent you from taking full advantage of the Website.
Children’s privacy
This Website is intended for use by a general audience and does not offer services to children. Should a child whom we know to be under 18 send personal information to us, we will use that information only to respond to that child to inform him or her that they cannot use this Website.
Analytics programs
This Website uses Google Analytics to collect information about you and your behaviors. If you would like to opt out of Google Analytics, please visit https://tools.google.com/dlpage/gaoptout/.
Direct marketing
We use the information that we collect about you for direct marketing purposes. Direct marketing is the act of selling products or services directly to consumers rather than through retailers. You may, at any time, request that we cease to use your information for direct marketing purposes by emailing us at privacy@merchantresource.com.
